Zoomi guides

The Zoomi toy glossary

Every toy term we use across the store, defined in plain English so you always know exactly what you are buying.

Fidget toy
A small handheld toy designed for restless hands, spinning, clicking, squishing or rolling, that can help focus and calm. Shop fidgets
Sensory toy
A toy that engages the senses (touch, sight, sound) to soothe, focus or stimulate, popular for calming and for sensory-seeking kids. Best sensory toys
Blind box
A sealed package containing one surprise figure from a set, you don't know which one you'll get until you open it, which makes collecting and trading fun. Blind box guide
Glow-in-the-dark
Material that absorbs light and re-emits it in the dark (phosphorescence), so the toy keeps glowing after lights-out. Shop Glow
EN71
The European safety standard for toys, covering mechanical, flammability and chemical safety, a common benchmark for kids' products. Safety guides
CPSIA
The US Consumer Product Safety Improvement Act, which sets lead, phthalate and labeling limits for children's products. Non-toxic toys guide
BPA-free
Made without bisphenol-A, an industrial chemical some parents avoid in bottles and food-contact items. BPA-free bottles
Montessori toy
A simple, often wooden, open-ended toy that encourages independent, hands-on learning and problem-solving. Wooden puzzles
STEM toy
A toy built around Science, Technology, Engineering or Math concepts, learning disguised as play. STEM toys guide